ABOUT US

TricorBraun.com (also accessible as kranson.com, caliber.com and caliberwine.com) provides information about the products and services of Kranson Industries, Inc., doing business as TricorBraun ("TricorBraun"). Most portions of this web site are designed to provide the public access to information about TricorBraun and its industry. Another portion of this web site, the Preferred Customer Information Center, allows designated "Preferred Customers" access to information about their activities with us through the use of a confidential password. This privacy statement discloses the privacy practices for TricorBraun's web site.

TRICORBRAUN'S PRIVACY PHILOSOPHY

We at TricorBraun are committed to protecting on-line privacy and to ensuring that our customers are in control of the information that TricorBraun maintains about them. Because we gather certain types of information about TricorBraun.com users, we want you to understand the terms and conditions surrounding the collection and use of that information. This privacy policy discloses what information we gather, how we use it, and how to correct or change it. Even if you are just visiting our web site, we will protect the information about your visit as described below.

INFORMATION COLLECTION AND USE

We collect information from our web site users in several ways. We will not share this information with others in ways different from what is disclosed in this Privacy Statement.

   Log Files

We log your IP address, browser type, and the URLs of the web pages you visit on our site. We also keep track of statistical information about users of our web site, such as which pages or directories are the most accessed. We use this information to administer our web site, to track your movement on the web site, and gather broad statistical information for aggregate use only. Aggregated tracking information helps us to determine which areas of our site users like and don't like based on traffic to those areas.

Inquiry Forms and Preferred Customer Registration

TricorBraun.com allows users to send requests for information to us or to contact us. This site also allows current customers to become Preferred Customers and gain access to the Preferred Customer Information Center. When you submit requests to us through the site, or when you become a Preferred Customer, we may require you to provide us with certain information about your company or business so that we may contact you (name of your company, contact person name, your company's full street address, and contact information such as email address, telephone number, or fax number). In addition, we may ask for optional information (how you found out about TricorBraun, how many employees are in your company, industry of your company). We use this information in order to process any requests that you make to us, to contact you when necessary and to send you business information and promotional material about TricorBraun, our affiliates, partners and industry.

   Sharing

TricorBraun.com does not provide information identifying you or your company to anyone outside of TricorBraun.com and its affiliates. We may provide aggregated data about the number of visitors who use our site, or the most popular areas of our site, to interested third parties so that they can learn about the operation of our site. Aggregated data will be in anonymous group statistical form and not associated with any individual business or person.

LINKED SITES

It is important to note that TricorBraun.com contains many links to sites other than TricorBraun.com, and that those sites may not follow our privacy policies. For instance, if you click a link in the "Industry Links" section of our web site, this may take you away from TricorBraun.com and to an entirely different site. This includes links to information providers or partners who may use TricorBraun.com's logo and/or style as part of an agreement with us. TricorBraun is not responsible for the privacy practices or the content of those web sites, which may collect data and ask for personal information that TricorBraun.com would not.

OPTING OUT

Users who do not wish to receive future promotional materials about TricorBraun, its affiliates, or partners may opt out of receiving these communications by:

   1. Sending us an email of your request to: sfenton@tricorbraun.com

   2. Using this telephone number: 800-325-7782

TricorBraun will respond to appropriate requests within a reasonable time.

CHANGES TO POLICY

If we decide to change our privacy policy and practices, we will post those changes to our Privacy Statement on our web site in advance of the changes taking effect, so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

CORRECTING/UPDATING INFORMATION

If the information about your company changes (such as your telephone number), you can modify it by:

   1. Sending us an email of your request to: sfenton@tricorbraun.com

   2. Using this telephone number: 800-325-7782

TricorBraun will respond to appropriate requests within a reasonable time. A request to amend data is considered inappropriate if it would result in incorrect information. Other rules may apply to updating information for Preferred Customers when an employee who has access to your company password leaves your company. Please consult the Terms and Conditions of Use for the Preferred Customer Information Center.

SECURITY

This web site takes precautions to protect our users' information. Our safeguards include technical means and certain policies and procedures that our staff is trained to follow. We try to reduce the likelihood of accidental disclosures and unintended access and modification of account information, but it is impossible to eliminate this possibility completely.

When you submit sensitive information via the web site, your information is protected both online and off-line. The server that we store identifiable information on is kept in a secure environment with safety measures taken to protect your information. We also take steps to protect sensitive information offline. All of our users' information is restricted in our offices. Employees who have access to identifiable information are kept up-to-date on our security and privacy practices and what they can do to ensure our customers' information is protected.

As a Preferred Customer, your company and certain designated employees will receive a password, which should be kept confidential, because it is the key to access the information held by TricorBraun.com about your company. The safety requirements regarding this password are governed by the Terms and Conditions of Use for the Preferred Customer Information Center.

QUESTIONS

If you have questions or concerns about the TricorBraun.com privacy or security policies, please contact:

1.   email: sfenton@tricorbraun.com

2.   telephone: 800-325-7782